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About Chimera
Chimera (“fantasy”) established in 2008, is an Australian made nail polish company located in Melbourne. Linh Hoang, a young female entrepreneur launched the brand to directly compete with the major international labels in the Australian market as well as the international stage.
Our nail polish itself is made in Australia from the highest quality, imported ingredients. It is toxic-free, smooth to apply, dries fast and long lasting. Alongside our standard colours are irresistible pearl finishes, outstanding neons and glamorous glitter with a top and base coat to keep nails protected and shiny.
Chimera - Colours to Cater is the business slogan which is also ourcompetitive advantage over other brands, with over 130 colours to choose from and plans for expansion to other cosmetic products, Chimera’s vision is to be the world’s leading Australian cosmetics brand.
Chimera’s target consumer is interested in beauty and latest trends. She is a professional over the age of 23 with a hectic lifestyle and high disposable income. Her busy lifestyle creates the need for self centering and pampering. She is competitive, outgoing and ambitious. With the motto work hard and play later, she wants to try everything and is willing to pay premium price for quality products that can boost her image. Chimera will provide this customer with confidence and glamour that she deserves.
SO WHAT IS SO GOOD ABOUT OUR NAIL POLISH?
• POLISH - All our nail lacquer is hand mixed in small batches to reduce waste and help maintain the polish integrity. The pigments are high-grade powders, dyes and liquids sourced from all the world's largest providers of these products.
• BOTTLES - Like our base materials, are of the highest quality glass available internationally.
• CAPS - Soft rubbery material that is easy to grip and comfortable to hold.
• BRUSHES - Are of a finer filament than stock brushes used in most polishes. This allows our range to benefit from a 330 strand configuration (vs a standard 220 strand) which means a softer, more luxurious feel for you during application.
• AGITATOR BALLS - We only use high-grade, polished stainless steel. Each bottle now contains 2 agitator balls as standard. You expect polish to last (if kept properly) for years - why shouldn't that bottle of polish still deliver years from now? Better still, stainless steel means absolutely no risk of rusting to spoil the polish.
To all of you, from all of us at Chimera - Thank you and Happy Shopping!
Linh Hoang
Director

